Tag Archive for: supplement consumer trends

Omega-3 Innovations

Market momentum is accelerating toward plant-based omega-3, with algae-derived EPA/DHA projected to grow at more than double the CAGR of traditional fish oil through 2030.

The Whey Protein Shortage

Whey protein has long been a cornerstone ingredient in dietary supplements. However, the industry is currently navigating one of the most significant supply disruptions in recent history.

Caffeine as a Functional Ingredient

Explore how caffeine is evolving as a functional ingredient in capsules, powders, and gummies.

Brain Health Supplements Boom

Cognitive wellness is no longer a niche corner of the supplements industry — it’s a mainstream growth engine.

The Future of Supplements

Trends of specialty nutrients, personalized nutrition, clean‑label sourcing, digital distribution, and preventive-health positioning are converging to redefine what success looks like for supplement brands in the coming years.